2002 / 3

July-September

CONTENTS

Andriy Gorbachyk Political Ratings as Indicators of Political Success: Measurement, Interpretation and Comparison Methods 5

Viktor Burlachuk Hero Archetype and Political Fight 19

Valentyn Korol'ko In Search of Multicultural Public Relations Theory 28

Immanuel Wallerstein (USA) Intellectuals in an Age of Transition 42

Viktor Tancher I.Wallerstein about Challenges of Sociology XXI:
Invitation to Discussion 57

Olexandr Reznik The Person and Civil Society: Theoretical Experience 68

Il'ia Kononov (Luhansk) Donbass Residents: Specific Cultural Features
and Abilities to Self-Organization under Social Transformations
(Analysis of Focused Group Interviews) 80

Vladyslav Vodolazkiy Expert Methods for Analysis of PR Activity
Held by Local Authorities 103

Nazar Slusarevskiy Subculture as a Research Object 117

Olena Eslikova, Valentyna Zakharchuk (Russia) Presentation
as a Kind of Advertising 128

SOCIOGRAPHY

Iryna Prybytkova Demographic Situation in Ukraine from the Point
of View of the All-Ukraine Population Census in 2001 133

IN REMEMBRANCE OF OUR COLLEAGUE

About Ettore Gelpi 143

Ettore Gelpi (Italy) Education and Evolution of State 145

Ettore Gelpi New Knowledge, New Collisions 153

SOCIOLOGICAL PUBLICISM

Inna Golovakha A Myth about Freedom and Unfreedom from the Myth 159

Zhozef Trostanovsky (Germany) Foreigners in Germany:
Historical Paradox or Social and Economic Reality 172

SCIENTIFIC LIFE

Post-Soviet Dynamics of Ukrainian Society in the European Context:
General Discussion 186

Viktor Stepanenko About Usefulness Conventions in the Science 199

SOCIOLOGICAL ISSUES: REVIEWS 202